Independent artist ALOURA proudly presents her new single "What Are You Waiting for?" in all digital streaming platforms.
According to her, "'What Are You Waiting For?' is the opposite of one of my previous songs, "Do You Like Me?". While "Do You Like Me?" is about liking someone who doesn't like you back, "What Are You Waiting For?" is about liking someone who also likes you back but you're just waiting for them to confess it. This song was written in January of 2020 and was inspired by another friend of mine's experience. The concept of the music video was a little bit inspired by Wes Anderson. As all of my songs, this song is written and produced by myself. The vibe of the track is inspired by Shawn Mendes, Ruel and Def. which I'm all a big fan of. I've intended to make the song sound jolly to connect with the playful lyrics of the track. The guitars, bass and keys were all recorded live and the synths add a lively rhythmic feel to the song."
Aloura is a singer-songwriter-producer based in manila, Philippines. She first emerged as a DJ named MRKII and won first runner-up on DJ Mag’s Spin U Nite competition. From 2016, she has shared her love and passion for music through her sets and music. She has released a couple of singles as MRKII and has performed alongside international acts such as Dimitri Vegas & Like Mike, Julian Jordan, and Firebeatz, among others.
In 2019 she reemerged and rebranded herself as Aloura to concentrate more as asinger-songwriter. She has released a handful of singles and has collaborated with different artists from other countries and labels such as Romen Jewels (Circus Records, Magic Records), Louis Vint, and I'sla and Kiara (Mida$ Records).
She has reached a total of over a million streams and was included in various international editorial playlists worldwide. This new brand shows her true self and sound through her melodic driven synth-pop production and personal exprienced-songwriting.